Innovation Day

Make living affordable!

With the mission to improve people´s quality of life, Wienerberger’s Clay Building Materials Europe Division is looking for the top startups to work on the development of outstanding, sustainable building materials as well as tools and services. Innovation Day, on the 25th of January 2018, brings together the industry leader with top innovators to co-create the future.

Until October 31st, 2017

Wienerberger at a Glance

With its 200 years of experience, Wienerberger´s vision is to be the most highly regarded producer of outstanding and sustainable building and infrastructure solutions which improve people’s quality of life. Being one of the major global suppliers in this field, Wienerberger operates in 30 countries with 198 production sites and is leading in the following product groups:

Clay Blocks

Nr.1 worldwide.

Facing Bricks

Nr. 1 in Europe, leading positions in the USA.

Clay Roof Tiles

Nr. 1 in Europe.

Plastic Pipes

Leading positions in Europe.

Ceramic Pipes

Nr. 1 in Europe.

Concrete Plates

Nr. 1 in Central-East Europe.

How Wienerberger Creates Value

The principle goal of Wienerberger is to ‘sustainably increase the value of the company in accordance with ecological, social and economic principles’. In achieving this goal, the company is following the value creation process based on six main sources, among which innovation and know-how is the essential element along the whole value chain.

Find out more about Wienerberger activities!
Download the annual report

Clay Building Materials Europe – a Division of Wienerberger

The core business of the Division is the production, supply and distribution of building materials made of clay. The focus is on the entire building made of bricks and tiles – from the roof to garden landscaping. When it comes to constructing or renovating a building, we provide innovative products, high-value solutions and supply our customers with excellent and outstanding services along their common path with Wienerberger. The headquarters of the Clay Building Materials Europe Division is located in Vienna, Austria.

Fields Of Innovation

Wienerberger’s Division Clay Building Materials Europe is looking into new technologies with the goal to decrease the costs of end to end process, the cost of construction and the costs of living. The best startups within the following four main technology areas are invited to present their solution and co-create the future together with Wienerberger:

Virtual and Augmented Reality

Improving the efficiency along the whole value chain
● Construction visualisation, design & planning
● Sales & client interaction (B2B and B2C)
● Assistance & training for factory workers


Enhancing the production and construction process
● Smart automation of Production
● Faster-brick-laying
● Human-robot cooperation

Data Analytics & Sensors

Predictive maintenance and services
● Data analysis and utilization
● Sensorics and Smart Bricks
● Predictive analytics and service automation
● Monitoring of construction sites

Materials, 3D Printing & Prefab

Improving the product range and its production
● New sustainable and smart materials
● Construction support with 3D printing
● Efficiency and quality of prefabrication

Covering one or more of these areas?


Wienerberger is a strong partner in residential construction, renovation and infrastructure. Our approach is innovative and solution-oriented; we are a trend-setter in our industry. In 2016, we invested approximately 1% of our revenues in research & development and in future-oriented projects. Many of these projects are part of our digital road map, designed to make Wienerberger fit for the future. In this way, we are meeting the challenges arising through the increasing digitization in all our businesses.

Heimo Scheuch
CEO Wienerberger AG

Wienerberger Innovation Day


Thursday • January 25th, 2018

Apply by the 31st October 2017 and become part of the networking day, knowledge exchange, ideas creation, inspiration and connections.

Pitching Session
  • 6 top-notch startups are invited to present their solutions and exchange ideas with the Top Management of Wienerberger
  • Experts present the trends affecting the future of the industry and innovative approaches
World Cafe & Working sessions
  • In the interactive sessions startups discuss the cooperation opportunities and co-create the future solutions together with Wienerberger Top Management

Your Key Benefits


your startup and idea to the building material industry leader.

Get Connected

with the Top Management of Wienerberger.


the future global solutions.

Receive Investment

and boost your startup.

Get Inspired

by exchanging knowledge and experience with experts.

Apply until October 31st, 2017.


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